Consult now Use Google Ads to easily go overseas and accurately target customers
PPC (Pay Per Click) is one of the modes of online advertising, which refers to one of the advertising modes in which you only need to pay when your customers click on the advertisement to enter your website. PPC is a broad collective term that includes Google-type search engine advertising and Facebook-type social media. Here, we will mainly introduce the most extensive Google Ads (Google Ads).
Compared with Yahoo, Bing, Baidu and other competitors, Google has the largest share in the search market. Approximately 65% of people will search on Google and click on pay-per-click ads when they buy a product. Google is no longer just a synonym for a brand, it has risen to a"verb". In daily life, people often say"Google it"for questions, which shows that Google's influence in Western countries is very large.
It can accurately locate your potential customers and reduce unnecessary advertising costs; you can control your advertising budget and reduce uncontrollable factors; it can track advertising effects, making your spending more transparent;
You can set relevant keywords. If your keywords are related to the user's search content, your ads will be displayed above or below the search results page on the Google search engine. They can be displayed next to, above or below the search results on Google Play, Google Shopping, Google image, and Google Map (including the Google Maps app).
This type of advertisement will show users your product information and photos more directly, including information such as name, price, and store name. Let users fully understand the products you sell before they click on your ads, which can bring you better potential customers. It is also a relatively more intuitive, economical, and relatively high conversion type of advertising.
With the help of video campaigns, you can more effectively advertise on YouTube to users who are searching for your product or brand.
This type of advertising mainly helps you find some suitable audiences. Whether your potential customers are browsing their favorite websites, showing YouTube videos with friends, or viewing Gmail accounts or mobile apps, you can show them your ads.
Such advertisements use precise positioning signals to reach users. The potential users you set will see your ads on the"Promotion"and"Social"tabs of their Gmail accounts.
OMYK Digital has a wealth of knowledge and experience. We will formulate your strategy based on your goals, detailed competitor research and our expertise in all aspects of Google Ads marketing. Create more authentic advertising copy for you to help you increase brand awareness and attract traffic.